From H. L. Mencken: Prejudices: The Complete Series
In August 1914 H. L. Mencken and George Jean Nathan became the editors of the magazine The Smart Set, which had been founded at the turn of the century and was experiencing a slump in readership and advertising. The first issue under their management, published in September, retained the subtitle “A Magazine of Cleverness,” but the October issue added on its front cover, “One Civilized Reader Is Worth a Thousand Boneheads” and the November number promised readers “a moderately intelligent and awfully good time.” Subsequent issues continued the whimsical nature of its editorial trappings.
During the next decade, a typical issue of The Smart Set contained up to two dozen short stories, a dozen poems, and one play, along with a scattering of articles and reviews. Mencken and Nathan became famous for discovering, fostering, and reviewing new writers, including the likes of James Branch Cabell, Willa Cather, Edgar Lee Masters, Edna St. Vincent Millay, and Eugene O’Neill (whose first published play appeared in its pages). The May 1915 issue introduced American readers to James Joyce with two stories from Dubliners. Several years later much of F. Scott Fitzgerald’s early fiction, including his first story in a national periodical, was featured by The Smart Set. The magazine also presented now-forgotten authors who were well known in their day, such as the bestselling Arkansas native Thyra Samter Winslow and the pulp-fiction writer Vincent Starrett.
Of course, not all the acolytes and apprentices promoted in the pages of the magazine enjoyed the success of their more famous counterparts. In “The Portrait of an Immortal Soul” Mencken employs his trademark wit to describe his frustration when one of his discoveries completely bombed. Profiting from Mencken’s firm editorial guidance, R. A. Lindsey (writing as Robert Steele) published One Man, a fictionalized memoir of the life of crime that led the author to prison. Mencken plugged Steele’s debut in The Smart Set, but the book's appearance made barely a ripple and it “straightaway died the death.”
Many years later Mencken added a note updating the story:
After the book herein discussed came out I heard nothing more from the author until 1935, when he wrote to me from Wisconsin and then from Chicago. It appeared that he had married, had nine children, and was out of work, and that the whole family was trying to live on a dole of $17.28 a week. He said that he had written another book . . . , but I never heard any more about it.** Source: A Second Mencken Chrestomathy (1995).
* * *Notes: On page 135, Mensch-an-sich means “the man himself.” On the same page, Mencken mentions two of Robert Steele’s literary antecedents. Giovanni Jacopo Casanova de Seingalt (1725–1798; better known simply as Casanova) surely needs no introduction. Benvenuto Cellini (1500–1571) is the Italian Renaissance artist most remembered for writing a colorful and racy autobiography.
Update: A number of readers have asked if One Man is available today. A facsimile edition is available as a print-on-demand title through Amazon, or you can view it online through the Hathi Trust Digital Library.
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